The simplest things you do end up representing your company.
Answering Customer Questions:
For example, how you answer the phone and your tone of voice on the phone. It is important to know the company’s policies so you can answer any questions the customer may have. For example, the cancellation/return policy and the forms of payment that are accepted. Asking questions is a way for the customer to learn more about the company, so the more effectively you can answer questions the better.
Believe in what you are offering:
If you have confidence and believe in what you are selling, then the customer will have confidence in that product as well. Part of that confidence is being able to answer all the questions that may arise. If you are unsure, the customer is going to sense that.
Customer service is an important part of any business. It can even be the key component. There is some situations that come up that may be out of your control, but you can control how you handle each situation via customer service. How a company handles situations, reflects on that company. Familiarize yourself with all the ins and outs of the company and the product being sold. Whether it is an actual item you are selling or being a customer service representative for a company.